by Jaime Van Essen | May 28, 2024 | News & Articles
If you’re mailing any sort of fundraising appeals, it’s likely that you’ve been asked to segment the mailing list according to your database audience. Segments offer a few benefits, including making your audience feel like you know them and talk to them accordingly...
by Jaime Van Essen | Feb 8, 2024 | Industry Trends, News & Articles
Over the next few months, Google and Yahoo email platforms will begin enforcing new requirements for bulk email senders. This is an effort to reduce some of those pesky spam, phishing, and fraudulent email messages that sneak past current filters. Effective February...
by Jaime Van Essen | May 18, 2022 | News & Articles
The Michigan Nonprofit Association has partnered with Association TRENDS to conduct a confidential compensation and benefits survey. It is FREE to participate, and all participants will receive a significant discount on the final report later in the summer of 2022....
by Jaime Van Essen | May 13, 2022 | Roundtable, News & Articles
Does your database spark joy? Are you a “clean it now” type of person? Or are you a procrastinator? Your database system is only as good as what you put in there. Regardless of your current data cleaning regimen, we have some guidelines to keep in mind while...
by Jaime Van Essen | Sep 28, 2021 | Roundtable, Annual Giving, Industry Trends, News & Articles
Guest Blog: Abby Jarvis, Nonprofit Education Manager, Qgiv Many nonprofits raise up to 50% of their annual revenue during the month of December. The end-of-year fundraising season is a whirlwind for fundraisers; there’s so much to do! That’s why we recommend planning...