by Kirstin VanderMolen | Aug 26, 2024 | Annual Giving, Industry Trends, News & Articles
Year-end appeals have been a proven successful fundraising strategy for nonprofits for many years. However, writing and executing effective year-end appeals can be challenging. This guide unlocks five key steps to crafting a year-end appeal that increases engagement...
by Kirstin VanderMolen | Jul 20, 2023 | Annual Giving, News & Articles
There are several things that make for a successful year-end campaign, but planning is likely at the top of the list! When you plan ahead, it allows you to be proactive in crafting a great letter, segmenting your mailing list well, getting your board involved, and...
by Kirstin VanderMolen | Feb 3, 2023 | Industry Trends, News & Articles
A third-party endorsement is becoming a must have for any nonprofit who wishes to stand out above the crowd; it’s the nod of approval for your organization from an outside source. It could be another organization you work with, an association to which you belong, or...
by Kirstin VanderMolen | Feb 25, 2022 | Board, Annual Giving, News & Articles
The board is often the most critical piece in moving any nonprofit forward. We often hear from staff: “our board doesn’t do anything!” while on the other hand, we often hear from board members: “I don’t know what they want!” The various skillsets and perspectives that...
by Kirstin VanderMolen | Aug 21, 2020 | Roundtable, Annual Giving, News & Articles
2020 is a very noisy year and it’s about to get a little louder. Mail in ballots, Return to Learn, and the ongoing pandemic are a lot to contend with for your year-end fundraising efforts. Want to ensure your letter – your year-end ask – gets heard? Here are 7 musts...
