How and why people give looks different depending on their generation. Giving USA’s 2024 report, Giving by Generation, along with a recent Chronicle of Philanthropy webinar, explored how different generations approach giving and the messages that resonate with them....
Giving USA is the longest running annual philanthropy report and is published by the Lilly Family School of Philanthropy at Indiana University. This report is trusted by nonprofits across the country and helps the sector make strategic decisions about fundraising. It...
While it can feel like there is no roadmap to direct us through this period, the nonprofit world has weathered past challenges that have offered valuable lessons that continue to be relevant. These past lessons, along with trends we have seen so far during this latest...
In this challenging public health crisis, our community has been impacted in many unexpected ways. Nonprofit communications should be carefully considered to have the best results. Donors Want to Know Three Things: How has your organization been impacted? What you are...
Giving USA is the longest running annual philanthropy report published by the Lilly Family School of Philanthropy at Indiana University. This report is trusted by nonprofits across the country and helps them make decisions about fundraising for their organizations. It...
