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Optimize Your Outreach: Leveraging the New Bulk Email Standards

by Jaime Van Essen | Feb 8, 2024 | Industry Trends, News & Articles

Over the next few months, Google and Yahoo email platforms will begin enforcing new requirements for bulk email senders. This is an effort to reduce some of those pesky spam, phishing, and fraudulent email messages that sneak past current filters.   Effective February...

How Gratitude Fuels Loyalty and Boosts Fundraising

by simplersite | Dec 18, 2023 | Annual Giving, Donor Database, Events, Industry Trends, News & Articles

It’s easy to forget the simple act of saying thank you. But for donors, a heartfelt expression of gratitude can make all the difference. It fosters a sense of connection, builds loyalty, and paves the way for future support. [Image description: A white card with black...

Cultivation: The Rule of Thumb

by Sandi Frost Steensma | Aug 31, 2023 | Annual Giving, Campaign, Industry Trends, News & Articles

Often, fundraisers think that cultivation is purely about asking a donor for a specific amount of money. We disagree. The process of cultivation, when successful, means that when you meet with a donor, instead of saying, “We would like you to consider a gift of...
Host a Tour & Drive Home Your Mission

Host a Tour & Drive Home Your Mission

by simplersite | Apr 14, 2023 | Annual Giving, Industry Trends, News & Articles

Looking for a simple way to share your mission with your community?  Isn’t it about time everyone knew how great you were and what services you offered? Hosting a regular, monthly tour at your organization can do just that.  A tour is a simple point of entry event...
Thanking Your Donors

Thanking Your Donors

by Mary Sumners | Mar 3, 2023 | Annual Giving, Industry Trends, News & Articles

Plan your thank you like you plan your ask. As fundraising professionals, we all know that donors need a thank you when they make a gift.  But what we don’t always spend enough time on is how to make that thank you special to the donor.  At Kennari...

You Talkin’ About Us?: The Value of Third Party Endorsements

by Kirstin VanderMolen | Feb 3, 2023 | Industry Trends, News & Articles

A third-party endorsement is becoming a must have for any nonprofit who wishes to stand out above the crowd; it’s the nod of approval for your organization from an outside source. It could be another organization you work with, an association to which you belong, or...
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