by Kirstin VanderMolen | Aug 26, 2024 | Annual Giving, Industry Trends, News & Articles
Year-end appeals have been a proven successful fundraising strategy for nonprofits for many years. However, writing and executing effective year-end appeals can be challenging. This guide unlocks five key steps to crafting a year-end appeal that increases engagement...
by Jaime Van Essen | Feb 8, 2024 | Industry Trends, News & Articles
Over the next few months, Google and Yahoo email platforms will begin enforcing new requirements for bulk email senders. This is an effort to reduce some of those pesky spam, phishing, and fraudulent email messages that sneak past current filters. Â Effective February...
by Becca Waite | Dec 18, 2023 | Donor Database, Annual Giving, Industry Trends, Events, News & Articles
It’s easy to forget the simple act of saying thank you. But for donors, a heartfelt expression of gratitude can make all the difference. It fosters a sense of connection, builds loyalty, and paves the way for future support. [Image description: A white card with black...
by Sandi Frost Steensma | Aug 31, 2023 | Campaign, Annual Giving, Industry Trends, News & Articles
Often, fundraisers think that cultivation is purely about asking a donor for a specific amount of money. We disagree. The process of cultivation, when successful, means that when you meet with a donor, instead of saying, “We would like you to consider a gift of...
by Becca Waite | Apr 14, 2023 | Annual Giving, Industry Trends, News & Articles
Looking for a simple way to share your mission with your community? Isn’t it about time everyone knew how great you were and what services you offered? Hosting a regular, monthly tour at your organization can do just that. A tour is a simple point of entry event...
by Mary Sumners | Mar 3, 2023 | Annual Giving, Industry Trends, News & Articles
Plan your thank you like you plan your ask. As fundraising professionals, we all know that donors need a thank you when they make a gift. But what we don’t always spend enough time on is how to make that thank you special to the donor. At Kennari...